Prof. A. B. Kulkarni
Adjunct Professor
Academic Experience
- Professor, S.P.Jain Institute of Management and Research, Mumbai, April 2,2002 to date
- Professor, MICA from April 1,2001 to March 31,2002
- Director, MICA March 1, 1995 to March 31, 2001. As Director in its initial years (1995-2001) led the Institute to a position of pre-eminence in the communications field.
- Professor, S.P.Jain Institute of Management and Research, Mumbai, April 1994 to February 1995
- Associate Professor, S.P. Jain Institute of Management and Research, Mumbai, October 1987 to March 1994.
Industry Experience
- 1981 to 1987, Entrepreneur, executed contracts in Painting, Plumbing and Carpentry at national projects such as Kribhco, Hazira (Surat); RCF, Alibag; IPCL, Baroda, Andheri Sports Complex, Mumbai
- 1979 to 1981, Commercial Manager, Rathika Pvt. Ltd, overseeing all functions except production and accountable for revenue and profit objectives. This packaging unit dealt in flexible packaging with clients such as Hindustan Lever, Cadburys etc
- 1975-1979, General Manager, The Metal Tray Manufacturing Calcutta Pvt. Ltd. A merchant exports firm trading with the Middle East and Europe
- 1968-1975, Export Officer, Kamani Metals and Alloys Ltd. Export of copper alloys, sheets, strips, rods, tubes, zinc oxide and lead oxide to the Far East and Europe.
Current Tasks & Responsibilities
- Academic courses taught
Marketing, Strategic Marketing, Consumer Behaviour, MEXL, Social Marketing, Pricing - Manage “The Learning Odyssey” an initiative to continuously enhance the teaching capabilities of SPJIMR faculty
Visiting Faculty
Taught as visiting faculty at various institutes in India including IIM Ahmedabad, IIM Kozhikode, MDI, Gurgaon and at Reutlingen University, Germany, Arthur Lok Jack GSB at Trinidad and S.P.Jain Center of Management, Dubai and Singapore.
Management Development Programmes
Conducted and taught several training programmes for practitioners in the area of marketing, brand management, media marketing, Internet marketing, international marketing and marketing communication. The organisations catered to include: Godrej, Intas, GSK, Bajaj Electricals, Forbes Gokak, Indianoil, Mahindra & Mahindra, BOC, Core, Tata Motors, L & T, STC
and Dr. Reddy’s Labs.
Consulting
Have given consultancy to business and non-profit organizations in the areas of Marketing and General Management.
